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Rusticana Grocery


Rusty's Downtown Liquor

Your corner store with more!

Bow Valley Elves

Since 2012, the Bow Valley Elves have been coordinating with the high school students and the community at large to connect with seniors at Christmas time. The program is run by the owners of Rusticana in conjunction with the Bow Valley Christmas Spirit Campaign.

You will find Bow Valley Elves Christmas trees set up in a few schools and local businesses in Canmore and Banff. These trees have tags hanging off them. On the tags is a gift requested by a senior man or woman from the Bow Valley.

We invite you to join students and other community members in visiting a tree, choosing a tag, and purchasing a gift to warm the holidays for a senior in the Bow Valley. You can find the trees at:

  • Rusticana Grocery, Canmore
  • TD Bank, Canmore
  • Canmore Community High School, Canmore

Purchased gifts can be dropped off where Bow Valley Elves trees are found or at Rusticana in a decorative gift bag. Please include the gift request tag with the gift.

We thank the community for their overwhelming support every year in helping us bring joy to the seniors in our community.  

Why we care...

We live in this community.

We love this community.

We give back to make our community a better place for everyone.

  • During the Pandemic we accepted donations to provide produce boxes to those families in need. Rusticana matched all donations. 8 produce boxes a week were provided to a total of 300 boxes provided in the spring of 2020.
  • We sponsor the Canada Day Fun Run to help raise funds for the Canmore Nordic Ski club.
  • In 2016 we raised $7000 to build a house in Nicaragua with community high school students in conjunction with Together Works Society.
  • We donate yearly to WildSmart Bow Valley
  • We sponsor many community events like those held by Rocky Mountain Adaptive Sport and and Canmore Daycare